In this month’s edition of the SportsFX update, Chris Broadfoot and Matt Phelan dive into some game-changing developments at SportsFX!

We reveal a new tennis partnership with The First Serve and share the exciting milestone of registering their first English Premier League player.

👉 How SportsFX’s partnership with The First Serve strengthens its presence in global tennis.
👉 Why registering an English Premier League player is a pivotal moment for the business.
👉 How economic updates and central bank decisions affect athletes’ earnings.
👉 Why currency management is crucial for maximising sports contracts and sponsorships.
👉 Real-world strategies that help international athletes secure the best exchange rates.

Key Highlights:
✅ Global Reach: Follow Brett’s epic journey across major tennis tournaments.
✅ Financial Strategy: Learn how high exchange rates create money-saving opportunities.
✅ Expert Insights: See how SportsFX guides clients through volatile currency markets.
✅ Shared Values: Discover why choosing the right partners is essential for long-term success.

Watch the full chat below. ⬇️ 

🎾 We are delighted to join Brett Phillips and The First Serve as a partner for 2025.

We are privileged to be able to work alongside Brett, given the incredible work he has done in this space for over 18 years. He is the trusted name in the world of Tennis and has built credibility and respect in tennis, which we are excited to support.

Adding an extra layer of education to Brett's comprehensive work will give real value to the network of The First Serve and SportsFX - Read the full press release below. ⬇️ 

💱 Forward Contracts & Overseas Earnings

Forward Contracts and taking advantage of high exchange rates have been discussed extensively recently with clients.

Below is an article with a basic explanation and a YouTube short that talks about the currency state of the GBP to AUD being at its highest point since 2020 and why you should look to take advantage of that.

Since April 2020, there have only been two days in which you could get better exchange rates by sending money from the UK to Australia.

📆 August 17th 2023, and August 5th 2024.

On Friday, rates reached a high of 1.9975, with the $2/1 mark just within reach. It will be interesting to see what next week holds.

Each time it has reached areas it has sold off, anywhere from 7c to 15c.

🇬🇧 If you or anyone you know has been looking to send money to Australia from Pounds, now is a very positive time.

🇳🇿 Not to forget our Kiwi cousins, the rates from GBP to NZD have reached their highest level since 2016!

Tuesday December 10th rates:

• AUD/USD - 0.6439

• AUD/EUR - 0.6102

• AUD/GBP - 0.5051

• AUD/NZD - 1.0982

• AUD/JPY - 97.37

• GBP/NZD - 2.1741

• GBP/USD - 1.2748

• EUR/USD - 1.0551

• USD/JPY - 151.21

📊 Stay Ahead of the Game! Whether you're a professional athlete, sports agent, or just curious about the financial side of sports, this episode is packed with valuable insights. Subscribe for more expert-driven discussions on currency management, international banking, and sports finance!

By sharing this newsletter with fellow athletes, coaches, agents, and anyone navigating the unique landscape of international competition, you're not just spreading information but fostering a community of support and empowerment.